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10.00 BST March 30, 2020
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Elva M6A Theme by MSO
More than just an homage to an iconic moment in motorsport history, the Elva M6A Theme by MSO replicates that Can-Am conquering icon of 1967 in every detail of its external paint scheme.
Anniversary Orange recalls the moment Bruce adopted this legendary racing colour and is adorned with the Dove Grey stripe, McLaren Cars decal and Bruce signature in Blue, and Bruce's race number 4. Satin carbon fibre and 10-spoke Diamond Cut wheels seal an edgy, 21st century effect.
More information on the new Elva can be found here.
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Notes to editors:
A selection of high resolution images accompanying this release is available to download from the McLaren Automotive media site - cars.mclaren.press
About McLaren Automotive:
McLaren Automotive is a creator of luxury, high-performance supercars.
Every vehicle is hand-assembled at the McLaren Production Centre (MPC) in Woking, Surrey, England.
Launched in 2010, the company is now the largest part of the McLaren Group.
The company's product portfolio of GT, Supercar, Motorsport and Ultimate models are retailed through over 85 retailers in more than 32 markets around the world.
McLaren is a pioneer that continuously pushes the boundaries. In 1981, it introduced lightweight and strong carbon fibre chassis into Formula 1 with the McLaren MP4/1.
Then in 1993 it designed and built the McLaren F1 road car - the company has not built a car without a carbon fibre chassis since. As part of the Ultimate Series, McLaren was the first to deliver a hybrid hypercar, the McLaren P1(tm).
Announced at Goodwood Festival of Speed in 2018, the company's Track25 business plan will see it invest £1.2billion in research and development to deliver 18 new cars or derivatives by the end of 2025.
In 2018, the company launched its new £50m McLaren Composites Technology Centre in the Sheffield region in the North of England that will see it produce the next generation of lightweight carbon fibre 'tubs' that are at the heart of all McLaren cars.
2019 saw McLaren launch the 600LT Spider as well as the new GT, the track-only Senna GTR and unveiled the 620R and the McLaren Elva. In 2020, McLaren launched the 765LT.
To support the development, engineering and manufacture of its range of innovative sportscars and supercars, McLaren Automotive partners with world leading companies to provide specialist expertise, technology and solutions. These include AkzoNobel, Ashurst, Dell Technologies, OnePlus, Pirelli, Richard Mille, and Tumi.
McLaren Group:
The McLaren Group is a global leader in luxury automotive and technology and comprises three businesses: Automotive, Racing and Applied.
Further information:
Piers Scott
Global Communications & PR Director | McLaren Automotive Limited
Phone:+44 (0) 1483 241380
Mobile: +44 (0) 7387548837
Email:
[email protected]Daniel Golding
Global Head of Corporate Communications | McLaren Automotive Limited
Phone:+44 (0) 1483 261500
Mobile: +44 (0) 7717 450469
Email:
[email protected]Paul Chadderton
Global Product Communications & PR Manager | McLaren Automotive Limited
Phone:+44 (0) 1483 261500
Mobile: +44 (0) 7990 776749
Email:
[email protected]Amel Boubaaya
Head of Lifestyle and EU Communications | McLaren Automotive Limited
Phone: +44 (0) 1483 261500
Mobile: +44 (0) 7920 531357
E-mail:
[email protected]Hunter Skipworth
Global Digital PR Manager | McLaren Automotive Limited
Phone: +44 (0) 1483 261500
Mobile: +44 (0) 7990 564 052
E-mail:
[email protected]Charlotte Jatana
Social Media Executive | McLaren Automotive Limited
Mobile: +44 (0) 7468 715 904
E-mail:
[email protected]Kevin Ritson
Press Officer | McLaren Automotive Limited
Phone: +44 (0) 1483 261500
Mobile: +44 (0) 7979 546018
E-mail:
[email protected]Roger Ormisher
Vice President, Communications & PR | McLaren North America
Phone: +1 714 501 8137
Email:
[email protected]Laura Tilley
Public Relations Manager | McLaren North America
Phone: +1 765 517 2186
Email:
[email protected]Adam Gron
Retail Marketing Manager - Middle East, Africa and Latin America | McLaren Automotive Limited
Mobile: +973 (0) 66 398339
Email:
[email protected]Sunny Zhang
PR Communication Director - China | McLaren Automotive Limited
Phone: +86 (0) 21 2074 0520
Mobile: +86 186 1617 9933
Email:
[email protected]Gracia Yap
Public Relations Manager - Asia Pacific | McLaren Automotive Limited
Phone: +65 6338 3700
Mobile: +65 9109 3698
Email:
[email protected]Mihoko Negishi
Public Relations Manager - Japan | McLaren Automotive Asia Pte Ltd
Mobile +81 (3) 6675 4313
Email:
[email protected]Media website: cars.mclaren.press
Facebook: www.facebook.com/mclarenautomotive
Twitter: www.twitter.com/McLarenAuto
You Tube: www.youtube.com/mclarenautomotivetv
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